your product data quality

The platform for ecommerce managers to put the spotlight on their products with value-adding insights

Free Beta Access

No credit card required

Easy setup

  • Act on insights to improve product data quality
  • Save on Google and Facebook ad spend
  • Drive quality traffic to your site
Analyze your feed
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How it Works


Easily connect your Google or Facebook product feed to the WiseMetrics platform.


Get immediate insights into your product listings' quality and the different areas for product optimization.

3: ACT

Using WiseMetric’s in-platform tools, you can edit product listings and quickly fix any issues in bulk.

4: Export

Export your corrected product feed to sales & marketing channels, send to your colleagues or internal use in your own ecommerce store.

Sign up for free Beta access to WiseMetrics

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Get an overview of the big picture, then dive into the details

We saw that there needs to be a better way for ecommerce businesses to manage complex decisions and integrate scattered metrics from PIM, Google Analytics and spreadsheets
- all in one place.

That's why we built WiseMetrics. From speaking with hundreds of eCommerce professionals over the years, we've learned that the best digital marketers are successful on four fronts:

1. Understanding their product data quality.
2. Optimizing their data based on industry best-practices across specific marketing channels.
3. Understanding how and why their products perform the way they do.
4. Focusing on products that make their business successful.

Turn your data into value-adding decisions


Send us your Product feeds, Sales & Traffic Analytics, Competitor monitoring, Image analysis - all the data you need from any data source.

Analyze and understand

What value does product optimization bring?

Get insights into all the trends and changes which will bring the biggest benefits to your products.

Suggest and act

Act on these suggestions and predictions on a product, brand and category level immediately.

Solve the issues at hand and reap the rewards in ROI and revenue.

Become the expert

Get empowered to become the unquestionable expert on your ecommerce products.

Feed your data into any tool, channel or platform you like.

Never miss a purchase opportunity
Do you know which products are performing well - and why they are doing so?

Pricing which isn't optimal, fields which are missing or unengaging ad copy can be the difference between a shopper choosing your products vs your competitors'.

WiseMetrics comes in to provide insights and automate all your improvements, meaning you save time and always reach your customers with perfect eCommerce product ads.

We created WiseMetrics to solve the daily struggles which ecommerce professionals face:

How can I ensure the data I'm sending to Google Shopping Ads and Facebook DPAs is of high quality, so I know my products will always be approved and perform well?

Where can I get an overview of the opportunities to optimize my product data, so I can take action and make sure my customers see the correct information in my ads?

Can I easily filter out products based on brands, categories, price range, so I can focus my attention on the most important issues within my product data?

How can I understand the traffic sources of my products so I can better focus on my digital marketing strategy?
(Coming soon with our Google Analytics integration)

WiseMetrics removes the guesswork when it comes to making value-adding optimizations that drive profits from your product listings.

Discover, prepare, and analyze all your product data, then deploy and track optimizations at scale

The result? Your customers see informative, engaging ads at the right time, meaning you increase revenue, lifetime value and upsell opportunities.

What does WiseMetrics offer eCommerce brands and retailers?

Quantitation mark icon

WiseMetrics is definitely valuable for us to understand how the quality of the data correlates with the business outcomes we see.

Headshot of Hans-Henning Nielsen

Hans-Henning Nielsen

eCommerce Manager | Quickparts

Quantitation mark icon

A tool like WiseMetrics makes it easier for us to understand the current performance of our ecommerce campaigns and how to plan the next steps.

Headshot of Stefan Hadlin

Stefan Hadlin

Marketing automation manager | Fyndiq

Get a complete understanding of your product listings

Join our feedback loop | Sign up for Beta access to the platform